Intelligent Retail.tech Issue 1 | Page 9

NEWS
RADAR + features use AI to unlock real-time store intelligence
the [ SKU ] level, including tracking what products go into fitting rooms and which of the products that customers pick up and try on convert into sales, detecting phantom inventory and identifying when items have been misplaced within the store or left in a fitting room for a certain amount of time.

RADAR, a technology platform that leverages RFID sensor technology to track and precisely locate in-store inventory with 99 % accuracy, announced the launch of RADAR +, an advanced AI analytics platform that transforms retail store operations through data-powered precision. The RADAR + platform builds on RADAR’ s core inventory tracking and optimisation technology and provides real-time store intelligence. RADAR + offers enhanced capabilities that help retailers maximise sales with leaner inventories, plan demand and allocations, prioritise operational workflows and empower sales associates to deliver a superior customer experience.

RADAR + enables retailers and brands to unlock real-time store intelligence at
“ The role of physical stores has expanded, with many serving dual roles as fulfilment centres for online orders and buy online, pick up in-store orders,” said Eric Mogil, Chief Growth Officer at RADAR.“ Meanwhile, retailers need to do more with leaner inventories, given today’ s macroeconomic pressures. RADAR + lets retailers see the placement and movement of every single item in every store – in real time – so they can maximise sales and profitability and consistently deliver an excellent customer experience. It’ s what the retail industry has been looking for and we’ re delighted to now launch it to the market.”
How data-driven innovation is redefining retail

The first 2025 edition of Touchpoint Talks recently took place in

Hamburg, offering an inspiring and interactive forum focused on cutting-edge technologies and data-driven strategies in retail. Topics included in-store analytics, customer loyalty, AI trends and customer engagement – with hands-on demos and real-world use cases at the heart of the event.
The Hamburg edition of Touchpoint Talks highlighted the growing importance of data intelligence in modern retail. In an inspiring mix of presentations and live experiences, attendees gained insight into how digital interactivity, customer data and AI work together to create next-level retail environments.
Key event highlights at Touchpoint, Hamburg:
Touchlytics Loop- an innovative framework for collecting, consolidating and analysing interaction data from digital touchpoints
Interactive in-store experiences – particularly those implemented in the Philips boutiques at MediaMarkt. These setups utilise digital tools such as product comparisons, customer reviews and QR code checkouts to create a seamless and engaging customer journey
Creative potential of Artificial Intelligence in retail- such as AI-generated, personalised music experiences directly at the point of sale
Growing importance of loyalty programmes – in conjunction with customer data – especially in enabling targeted offerings such as‘ Next Best Offer’ through smart analytics and data de-anonymisation. www. intelligentretail. tech 9