Intelligent Retail.tech Issue 1 | Page 16

CASE STUDY
who each oversee 10 stores, can monitor performance without needing to be onsite.
Optimising access control and permissions
To help secure GAIL’ s growing spaces, Parker implemented Verkada’ s cloud-based access control system – starting with its 12,000-square-foot office. Now, Parker and his team can remotely manage door permissions, monitor access events and make real-time adjustments.“ Cloud-based access control is a gamechanger for our team. We no longer need to oversee door access permissions manually – it’ s all handled remotely,” Parker said.
The system provides powerful tools to enhance security, such as real-time alerts for unauthorised access and AI-driven analytics to detect anomalies. With features like tailgate detection, the team can quickly search historical footage to identify patterns or potential risks. For added convenience, employees use the Verkada Pass app for touchless, smartphone-based entry, eliminating the need for physical keys and making daily access more seamless.
Enhancing employee safety and environmental monitoring
Employee safety is a priority, particularly in GAIL’ s production units and bakeries. To support a safe working environment, Parker deployed Verkada’ s air quality sensors, which monitor noise levels and dust, especially in older buildings and near neighbours. The sensors provide real-time data and alerts, helping GAIL’ s stay proactive about safety and maintain health standards.
“ We use the sensors primarily as noise monitors,” Parker explained.“ They track how much noise we’ re making around our neighbours and monitor the air quality, especially in older buildings where clean air and dust levels are concerns. It’ s been really useful for our team’ s safety and maintaining positive relationships with the communities around us.”
Food safety and quality assurance
Food safety is essential for GAIL’ s.“ With Verkada, we can maintain food preparation and ensure stock levels are on par.” Parker said.“ It gives us peace of mind knowing that the food we serve is up to our high standards.”
Verkada’ s cameras offer real-time footage of food prep stations, allowing managers to identify any discrepancies and address them as needed.“ I can check 25 sites in a morning and make sure everything is up to our standard – it’ s like having food trainers at every location.”
Enhancing customer experience and sales
Verkada also offers insights into customer behaviour, helping GAIL’ s refine store layouts and improve the overall customer experience. By analysing patterns from camera footage, the team has made key adjustments to store layouts, food displays and seating arrangements.“ We can now see why certain items sell better than others and make changes based on those insights,” Parker said.“ It’ s improved store flow and helped us meet customer needs during peak times.”
Heatmaps on floorplans have also provided deeper insight into spatial planning, product placement and customer behaviour.“ With the heatmaps, we can see exactly how customers move through the store, where they spend the most time and which areas are underutilised. This data allows us to optimise our layouts even further.”
Looking ahead
With Verkada’ s solution now deployed across over 100 sites, Parker plans to expand the system while upgrading older set-ups.“ The initial worry of ripping and replacing our old set-up disappeared once we saw how seamlessly the system worked,” Parker concluded.“ The time and money we’ ve saved make this an investment I wish we had made sooner.”
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